Ring Week is held at Clemson twice a year, and is followed by the Spring or Fall Ring Ceremony a few months later after the rings have been produced. After each ceremony there is a short window of time where I can take photographs of rings that have not yet been picked up. I use that opportunity to capture new imagery to advertise the next Ring Week.
I aim to change the color scheme so that each paired Ring Week and Ring Ceremony are unique in their look and feel from the preceding ones. I photographed these rings in January of 2021 for the marketing material that was used for the August 2021 Ring Week and the October 2021 Ring Ceremony.
DIGITAL AD
POSTER FOR DOWNTOWN CLEMSON
